About nmcDesign:
Where Creativity Meets Strategy and Craftsmanship
Welcome to nmcDesign, where design isn't just seen—it’s felt, experienced, and remembered. We're not your run-of-the-mill design studio; we’re the creative rebels who ask the tough questions and then work relentlessly to find the answers. Our mission? To transform brands into experiences that captivate, provoke, and inspire.
The nmcDesign Journey:
A Fusion of Engineering Precision and Design Creativity
It all started with a blend of two worlds: the analytical rigour of Building Services Engineering Technology and the vibrant artistry of Visual Communications. This unique combination laid the foundation for what nmcDesign is today—a powerhouse of strategic, purpose-driven design solutions. For over 15 years, we've been pushing boundaries in the sports, non-profit, and academic sectors, delivering designs that don't just meet expectations—they shatter them.
Global Perspectives, Local Impact
From the streets of Cardiff to the bustling markets of Cambodia, and the serene landscapes of Alaska, nmcDesign’s journey is as diverse as the work we produce. Each project is infused with global insights and local relevance, ensuring that every brand we touch not only stands out but also resonates deeply with its audience.
Beyond Aesthetics:
The nmcDesign Philosophy
At nmcDesign, we believe design is more than just pretty visuals. It's about creating a connection—an emotional, intellectual, and sometimes even provocative experience that leaves a lasting impact. We’re here to make you think, feel, and most importantly, see the world differently through the lens of design.
What We Do:
Crafting Brands That Speak
Our expertise spans from brand identity design to public art, digital media, and beyond. Whether it's creating a cohesive visual identity for a non-profit or engineering a brand narrative for a cutting-edge sports organisation, we bring a unique blend of strategic insight, creativity, and craftsmanship to every project.
Why Work With Us?
Because we’re not just designers; we’re your strategic partners. We dive deep into understanding your brand, your audience, and your goals. Then, we craft solutions that are not just visually stunning but also strategically sound and functionally superior. With nmcDesign, you get more than a design service—you get a committed partner dedicated to your brand’s success.
Let’s Create Something Extraordinary
We’re always on the lookout for new challenges, bold ideas, and creative collaborations. Ready to take your brand to the next level? Let’s chat, and together, we’ll make something amazing.
A bit of history.
Neill MacCann.
Founder
Ready to turn your brand into a conversation starter and head-turner? You’re in the right place. I’m Neill, a Brand Identity Designer with over a decade of specialised experience, blending a BA (Hons) in Design (Visual Communications) with a background in Building Services Engineering Technology.
My approach is simple and sharp—no big agency fluff, just a hyper-focused partnership that’s all about you and your brand. I’ve crafted identities for a diverse range of clients, from sports giants like Swim Ireland and Squash Ireland to non-profits like the Men’s Development Network and the Spraoi International Street Arts Festival.
Here’s how it works: it’s just us, diving deep into what makes your brand tick. No red tape, no endless approval chains—just a pure, undiluted focus on creating something extraordinary. Your project isn’t just another job; it’s the priority, receiving the meticulous attention it deserves.
So, if you’re looking for a design ally who goes the extra mile to capture and express your brand’s unique essence, let’s connect. Together, we’ll create a brand that not only stands out but sets the standard.
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What is brand identity design?Look, brand identity design is not just slapping a logo onto everything and calling it a day. No, no. It's like the soul of your company. You wouldn't just wear any random outfit to define yourself, would you? So why would you do that to your business?
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How does brand identity differ from brand image?Brand identity is what you think you are. It's all the colors, fonts, and logos you carefully picked out. Brand image? That's how other people see you. You can put on the fanciest suit in the world, but if you're a jerk, people will see right through it.
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What are the essential components of brand identity design?You've got your logo, your colours, and your fonts. It's like making a sandwich; each layer adds flavour. But remember, you can't just throw everything in there. You have to be choosy; otherwise, you'll end up with a mess no one wants to bite into.
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How can brand identity design influence my business?Imagine going to a job interview dressed like you're going to a rave. Yeah, no one will take you seriously. A solid brand identity is like a good suit; it commands respect and attention. Your business needs that same respect if you're going to win the game.
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Can a rebranding effort improve my brand identity?Ah, rebranding! That's like going to rehab for companies. You come out refreshed, renewed, and hoping people will forget all the embarrassing stuff you did before. But, it's a risk. If you don't get it right, you might just end up in the same spiral.
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How do nmcDesign approach a new project?Look, every project is like a new canvas. You don't slap the paint around and call it a masterpiece. It takes understanding, strategy, and a bit of soul-searching. nmcDesign dive into your company's core values, what you stand for, and then we bring it to life.
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What's the philosophy?Here's the deal: we're in an age of clutter. Billboards, pop-ups, neon lights – it's like a never-ending carnival out there. The nmcDesign philosophy is simplicity. Cut through the noise. No gimmicks, just pure, authentic design that speaks to the soul.
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How do nmcDesign handle tight deadlines?Tight deadlines? Hey, we're all running against the clock, aren't we? While nmcDesign can't bend time (yet), nmcDesign make sure that quality never takes a backseat. nmcDesign plan, prioritize, and hit the gas pedal when needed.
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What kind of clients does nmcDesign usually work with?nmcDesign have had the privilege to work with a range of clients. From sports bodies craving to make a big impact to non-profits wanting to change the world. Variety is the spice of life, and it keeps the creative juices flowing too.
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How do nmcDesign measure the success of a project?Success isn't just a bunch of numbers on a sheet. It's about making a real, tangible impact. Did we stop people in their tracks? Did we get them to think, to feel, to act? That's the true measure of a project's success.
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Does nmcDesign provide long-term support?Absolutely. Good design is an evolving process, not a one-and-done deal. nmcDesign are here to provide the support you need, long after the project is wrapped up. Because in this rapidly changing world, adaptation is the key to survival.
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Can nmcDesign work within your budget?Budget is like gravity; it's always there, pulling us back to reality. While nmcDesign can't ignore it, what we can do is make the most out of what we have. I believe in providing the best value, without compromising on quality.